To ensure we maximize the user adoption, the pricing model was structured to NOT have limited features to the users rather for them to experience all the core features and limiting the subscription tiers on Wins (achievements) a user can create.
I didn’t want to lock features behind paywalls and ruin the onboarding experience.
Gave full feature access to all users, but limited the number of wins (25 on Free, 250 on Premium, Unlimited on Pro).
Created strong upgrade incentives while delivering full value upfront. Conversion is tied to success, not usage caps.
Your most valuable features don’t need to be locked, they need to be felt.